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Globally the speediest expanding sporting activities are Intense; actually In accordance with promoting sector studies, you can find now an estimated 168 million Lively members all over the world.
Using the mass promoting functionality, energy and kudos of the intense brand (the sports channel by now broadcasts in around 60 nations around the world in 12 languages reaching no below a staggering 38 million homes) the group is venturing into certain places the place they think they can make a real change, in the end assisting to elevate the overall profile of extreme sporting activities.
Because founding the intense Sporting activities Channel, the brand has swiftly Highly developed into many sport-orientated companies around the globe, launching numerous new enterprises which include Severe Beverages (with its award-winning range of all purely natural beverages previously providing in 23 countries), Serious Medics (a unique crew of remarkably qualified and specialised paramedics masking extreme athletics events throughout Europe), EX Element, Extremepie (now Europes most significant surf & ski on-line and mail-purchase retailer), Intense Hotels (a completely new resort strategy designed specifically to cater for extreme sports activities enthusiasts – the very first a hundred thirty bedroom hotel opened in Cape City in November 2006) and now Extraordinary Mayhem. Oh, as well as Be careful for your launch of Uncooked Condition – the teams new athletics vogue apparel label, with foot-ware, watches and eye-ware also in the look pipe-line.
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